No Freddie Wong article would be complete without a talk about his company Rocket Jump and the video of the same name that inspired it.
A rocket jump (for the uninitiated) is a game mechanic best known from Valve’s premium hat simulator Team Fortress 2; one of the classes, the soldier, can perform a move where he jumps, then shoots at the ground below him, firing himself upwards to surprise attack the other team. The rest is YouTube history.
Rocket Jump has helped Freddie produce all his subsequent videos and gain more conventional media coverage, giving him the chance to have cameo appearances from mainstream stars such as director Jon Favreau, 90210 star Shenae Grimes and Dollhouse actress Eliza Dushku.
People often talk about what YouTube can do to integrate with mainstream media but YouTubers have done a lot over the past few years to show the two don’t need to merge for either to exist.
FreddieW is one of these and with the Rocket Jump-backed Video Game High School (VGHS), a show made by, for and starring a raft of YouTube talent the first series was made via a Kickstarter and peaked at over eight million views.
With the second series having started, posting first on Rocket Jump and then a week later on YouTube, the rise of FreddieW and his team is unlikely to stop and whether it’s a series like VGHS or a simple idea like The Ultimate Nutshot.