YouTube Gaming launched, takes on Twitch

Google has officially unveiled YouTube Gaming, a new live-stream gaming service that keeps users connected to ‘the biggest community of gamers on the web—all in one place’.

Users can watch and host their own YouTube streams, as well as access thousands of profile pages dedicated to specific games. The directory makes it easy for users to find content tailored to their specific interests.

YouTube Gaming keeps users connected to ‘the biggest community of gamers on the web—all in one place’.

YouTube Gaming is accessible on mobile too, with apps available to download for Android and iOS smartphones and tablets. Broadcasters will be able to record their content at 60fps, a popular feature that YouTube introduced earlier in the year.

The arrival of YouTube Gaming is being described as one of the biggest and most influential additions to the video-sharing website since it first launched 10 years ago. The project will provide direct competition to Twitch, a similar service that has dominated the world of live-stream gaming for a number of years.

YouTube reportedly tried to buy Twitch last year, but lost out to Amazon in a deal reportedly worth around $1Billion.


Above: YouTube gaming king, PewDiePie

Many popular YouTubers are already using Twitch as a way to provide live content to their fans, including a number of FIFA gamers and members of the Yogscast. This adoption could make it difficult for YouTube to convince some users to make the switch to the new service, but Google is hoping exclusive features and content will turn the heads of gamers looking for an alternative.

YouTube Gaming users will be able to make their streams available to watch to viewers that miss the original broadcast.

Google also intends to use the new service to cover gaming events from around the world, as well as game-related shows and global tournaments such as E3 and the Tokyo Game Show.

Will you be using YouTube Gaming? Let us know by tweeting us at @TubeChum.

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Daniel Mackrell

Co-editor at Tube Chum
Journalist. Former Winchester Student. Chelsea fan. @WINOL Alumnus. Co-editor, @TubeChum.